Brandy Melville was founded in Italy by Silvio Marsan and his son Stephan Marsan, who serves as CEO. The brand opened its first U.S. store in 2009 in Westwood, near UCLA, and moved its U.S. operations to California that year, Glossy reported. It remains privately held.
The products
Brandy Melville is known for small, fitted basics such as cropped tops, sweatshirts, camisoles and shorts, many of them sold in one size.
Recent news
In January 2025, the brand opened its first store in Seoul, in the Seongsu-dong neighborhood, The Korea Times reported. That summer it filed federal lawsuits against Shein and Temu over alleged counterfeit products, FashionUnited reported.
The company has also faced scrutiny. HBO’s 2024 documentary Brandy Hellville & the Cult of Fast Fashion examined allegations about its workplace culture.
Where to find it
Brandy Melville sells through its stores in the U.S., Europe and Asia and at us.brandymelville.com.
Sources
- Glossy: The cult of Brandy Melville
- The Korea Times: Brandy Melville arrives in Seoul
- FashionUnited: Brandy Melville sues Temu and Shein
- NPR: What to watch, including Brandy Hellville
Featured photo: 9yz via Wikimedia Commons, CC BY-SA 4.0. The photo shows the Brandy Melville store on Chestnut Street in San Francisco.
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